Return on Investment in Social Media

Posted by Bertalan Meskó in Healthcare, Slideshow.
trackback – Forwarded by Dr. Dwight Tapp

A few weeks ago, I talked about return on investment (ROI) in healthcare and I mentioned the term ROC. Instead of ROI, in the world of web 2.0 we should think ROC: Return On Connections

•Positive word of mouth
•Service recovery
•Message Influence
•Brand Monitoring
•Instant Feedback

Here is a new slideshow that focuses on this topic and provide us with many insightful pieces of advice: